Jul 9, 2013

QR Code "Junk Food" Virtual Mall

T-shirt online retailer Junk Food has a new physical presence that uses digital displays inside a California mall and QRickits to enable shoppers to make a purchase.

The digital displays, which rotate through a selection of popular vintage t-shirts, make it possible for the company to have a physical presence that does not have a large carbon footprint. By scanning a QR code with their smartphones or tablets, shoppers can purchase a custom-printed t-shirt and have it shipped to their homes.

 “Junk Food was looking to launch retail stores and we thought the timing was perfect to try something new,” said Andrei Najjar, vice president of marketing and brand development at Junk Food Clothing Co., Los Angeles, CA. “It is no longer necessary to have a large retail blueprint – in fact, we think it is much more modern and eco with this approach – less of a carbon footprint.

QR Codes and Perfume

Bond No. 9 is a perfume maker with several retail shops in New York City and an online shop. Its perfumes are also available at Saks Fifth Avenue and Harrods.

Inside a Bond No.9 Location
Its latest perfume is made for the "digital village" and will be available only online during its launch period.

The neon yellow bottle is covered with a blue QRickit that when scanned brings users to the mobile site where the perfume can be purchased. It costs $250 for 100ml. See BondNo9.com.